L.L. Knickerbocker Co.: Shares of the Rancho...
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L.L. Knickerbocker Co.: Shares of the Rancho Santa Margarita-based marketing company increased 19.2% Monday, to $15.50, continuing a rally begun two weeks ago after the company said its 1995 earnings would exceed analysts’ forecasts. The company said this year’s profits will surpass previous estimates of $1.2 million, or about 50 cents a share, because of better-than-expected revenue from mail-order advertisements for its dolls. Knickerbocker sells products on televised shopping shows.
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