Warner Music CEO Calls ITunes Pricing Unfair
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Warner Music Group Inc. Chief Executive Edgar Bronfman Jr. said the prices of downloaded songs should vary depending on popularity and called Apple Computer Inc.’s flat 99-cent charge unfair.
Apple Chief Executive Steve Jobs said this week that charging more for songs downloaded from his company’s iTunes unit would prompt consumers to get their music illegally. Jobs also said record companies were “getting greedy” when they pushed for higher prices.
Bronfman said download prices should depend on demand. “Only one price point is not fair to our artists,” he said at a New York investor conference. “The market ought to be able to decide, not a single retailer.”
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